| Abstract |
Is personality when television laughs at its own gags and the computers come customized?
In this text Partrik Mehrens points to some profound ideological aspects of the digital domain by tracking down its anomalies. Mehrens uses classical rhetoric tropes to analyse interactive media. Is interactivity really interactive, or is it turning reading into consuming? The line of thought leads all the way back to Plato, and his hostility towards the written word, and what this hostility actually might have meant. |