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Rewind: Forty Years of Design and Advertising

Rewind: Forty Years of Design and Advertising
Library Shelf Location 38.MYER
Publication Date Oct 2004
Description This book charts the history of design and advertising over the last forty years. Covering a range of design disciplines - including graphic design, press advertising, radio and television, new media and retail packaging - a narrative-style essay sets out the historical framework and describes the main developments in design practice since the 1960s. The material in the book is drawn from the extensive archives of the London-based organisation, Design and Art Direction (D&AD), one of the world's leading bodies representing the creative industries of design and advertising. Rewind charts the history of design and advertising over the last forty years. The book covers a broad range of design disciplines - including graphic design, press advertising, radio and television, new media and retail packaging. A narrative style essay discusses the over-arching social and cultural themes, historical frameworks and developments in design practice from the 1960s to the present day, including the golden age of television advertising in the 1970s and the more recent emergence of new media in design and advertising of the 1990s. Leading practitioners in the design world have each contributed texts
ISBN 9780714844602
Quantity 1
Pages 512
Authors Alan Fletcher, Graham Vickers, Jeremy Myerson, Jeremy Bullmore, Richard Seymour, John Webster, Peter York
Format Paperback
Publisher Phaidon Press Ltd, London
Category Design/Graphic Design
Language English

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